Tips For Graduate Graphic Designers
For graduates who have just finished their university course, the prospect of starting their career is both daunting and extremely exciting. January saw the number of graduates going into work at a record high, so employment prospects could not be better for students leaving uni.
As each year goes on, a new batch of fresh graphic designers are created. All are beady eyed, eager and ready to join the career ladder. Although employment opportunities are vast at the moment, competition for employment is still high.
Here are a few tips from Fascia Graphics on securing that first job in graphic design.
Think of Yourself as a Brand
When contacting potential employers, you want to be remembered don’t you? What is it that defines you and makes you stand out from the rest? You might specialise in a certain field or know how to use software that nobody else really knows about. What is your USP? Build on that and make it your stand out selling point.
You should definitely have a portfolio of your work available online. Make sure your website is clean, clear and crisp. This again is another opportunity for you to build as a brand.
With your portfolio, make sure you utilise social media such as Twitter, Instagram and Facebook. Make your LinkedIn look sophisticated and effective. Even less obvious platforms like Google+ are crucial in making sure your website and work gets noticed and picked up.
With social media, join different groups and Twitter chats. Follow like-minded people and make sure your account is professional and gives employers a good first impression.
A lot of graduate graphic designers will do loads of unpaid and voluntary work. Remember it’s not the money that matters, it’s the work that you do. If you deliver exceptional work on time to a client, they will remember you – and next time you can ask for payment for your services. Spoken word is the best advertising that you have as it transcends all barriers and carries you on the reputation of the speaker.
When emailing potential employers, ensure you have tailored your application to their needs. No blanket emails. Find out who you are emailing and impress them! On the same note….
Know Your Industry
If you want to get into a specific field, you ought to know what you’re getting in to. Who are the top designers in that industry? Who are the best companies to work for? If you have a dream firm who you would love to work with, do your homework and keep up to date. Use their social media to find out if they will be at any industry events and take a business card. They will be impressed by your drive and determination!
One way into graphic design is to start a blog or website about, well graphic design! It’s Nice That is from a former graphic designer who chose to pursue and nurture this online platform and balance his love for both. By starting a website, you’re showing dedication, knowledge of the trade and passion for the field. There’s no reason why you can’t showcase your work too!
If your dream is to get into a certain business, try and find a related job within that field or with that company. Even if it’s completely unrelated such as an administrative part time job, take it on and get to know who’s who in the company. You can still flex your graphic design muscles outside of work, but now you’re one step closer!
What are your tips for aspiring graphic designers? How did you land your perfect job? Let us know via our social media!
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